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Serious
USA, Inc. the world’s leading publisher of collectible CD Cardz, has
announced that they are expanding their product line with the introduction of
Manchester United DVD Cardz in the fall of 2004.
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The
announcement was made today (12 Aug 2004) by Chairman & President of
Serious USA, David-Joseph Brown and Director of Commercial Enterprises,
Manchester United Plc., Ben Hatton.
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“We
are very excited to be launching the DVD Card division of our business,”
said Brown. “DVD Cardz will provide a collectibility and portability
currently unavailable in today’s standard DVD’s. The fact that we are able
to debut this new product with the most celebrated sports franchise in the
world, Manchester United, is a privilege and will truly make for a ‘must
have’ collectible for soccer fans around the world.”
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“The
Serious DVD Cardz are a perfect keepsake for any fan of Manchester United,”
said Hatton. “The cardz provide a unique medium for football fans of all
ages to celebrate the rich history and exciting future of our club, through a
collectible unlike any other.”
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The
Man U DVD Cardz will bring soccer fans right to the pitch from the comfort of
their living rooms. Each DVD Card will be packed with up to 10 minutes of
Manchester United interactive video, along with action photos, in-depth player
stats, original music, interactive trivia and more.
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Packaged
as singles, each pack has a suggested retail value of £3.99 (US, Asian +
European pricing to be confirmed) and in addition to being sold in worldwide
retail locations, (also to be announced), the cardz will be available online
at www.serious.com.
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The
series will contain several Manchester United stars including; goalkeeper Tim
Howard, forwards Ruud van Nistelrooy, Louis Saha, Paul Scholes and Cristiano
Ronaldo, midfielders Ryan Giggs, and Roy Keane with further players to be
subsequently released.
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About Serious
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Headquartered
in
New York
with offices in
London
and
Singapore
, Serious is a privately owned, worldwide publisher of interactive DVD and CD
Cardz.
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Reminiscent
in shape to traditional trading cards, the rectangular DVD Cardz hold 570
megabytes and can be played in any standard DVD player including PlayStation2
and Xbox. With up to 80 megabytes of content, all CD Cardz are both Windows
and Mac compatible requiring no additional software or installation.
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A
pioneer in ‘21st Century Collectible DVD and CD Cardz,’ Serious
products are presently being sold at over 40,000 retail outlets worldwide and
online at www.serious.com.
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In
addition to their current partners at the NFL, NBA, UEFA and Manchester United
FC, Serious has produced CD Cardz for New-Line Cinema, Sony Pictures, Columbia
Pictures, Warner Brothers Pictures, Miramax Films, Universal Pictures and 20th
Century Fox bringing movie fans some of the hottest
Hollywood
titles including Spider-Man and The Lord of the Rings.
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Content
Contributor: Serious USA Inc
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Public Holidays
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Serious to introduce first-ever Manchester United DVD Cardz
