|
 |
|
Source:
www.mda.gov.sg |
|
MDA invigorates Casual Games
development with up to S$350,000 in funding |
|
Key US casual game
publishers to work with MDA to arm new development teams with the
ability to develop A to AAA PC Casual Games for global markets. |
|
|
The Media Development Authority of Singapore
(MDA) today announced the launch of INVIGORATE for Casual Games ¨C a
scheme to provide funding and mentorship for up to 10 PC game
development projects in the ¡®Casual Games¡¯ genre. |
|
Game studios and independent developer teams
are invited to submit their concept proposals from 16 June to 10 August
2007, and successful applicants will be eligible for up to S$35,000 in
prototype development funding. |
|
Each of the 10 project teams that receive
funding under INVIGORATE will be expected to produce a playable PC demo
by 25 January 2008. |
|
This is the second instalment in the
INVIGORATE initiative, the first of which was targeted at mobile game
developers and announced in December last year. |
|
INVIGORATE for Casual Games is designed to
fuel the game industry in Singapore with 10 new and innovative casual
game prototypes designed under the mentorship of directors and producers
from major global publishers such as Big Fish Games, Encore and
PlayFirst. |
|
These international mentors will work with
Singapore teams on their concepts alongside local mentors from Boomzap
and Playware Studios in a masterclass environment, where teams will be
put through a rigorous cycle of product planning, game design and
production management training and guidance. |
|
This aligns with MDA¡¯s effort to nurture the
growth of the local media industry by supporting game developers in the
production of quality content and their provision of specialised media
services. |
|
Stating MDA¡¯s commitment towards INVIGORATE,
Mr Seto Lok Yin, Assistant CEO (Industry), MDA said: ¡°We are very
enthusiastic about the growth of the Animation and Game industries
today. It is encouraging to see more of our game companies being able to
export their products to regions such as USA, Europe and North Asia.
Increasingly, Singapore is recognised as an emerging player in the
global game production value chain. Hence, we are delighted that leading
international casual game companies like Big Fish Games, Encore and
PlayFirst are collaborating with us as mentors in INVIGORATE. Through
this initiative, Singapore game developers will learn to prototype and
test new and innovative game concepts, guided by experts who have
in-depth knowledge of what works and what doesn't in the international
game markets.¡± |
|
Interested applicants are welcome to submit
their proposals by post to MDA. Submission details and selection
criteria for the initiative can be found in
Annex A and further details
can be found on the MDA website,
www.mda.gov.sg. |
|
About Casual Games |
|
Casual Games are quick,
easy-to-understand games with engaging game designs. Gameplay
tends to be short and simple, without the need for a lot of time
or skill. Compared to sophisticated games, they also cost
significantly less to develop and distribute. |
|
Common features of casual games
include: |
- Simple game-play ¨C for instance,
puzzle games can be played simply using a onebutton mouse
- Short game-time ¨C games can be
played in short bursts ¨C i.e. during work breaks
- The ability to quickly reach the
final stage of the game, or continuous play with no need to save
the game
|
|
¡®Casual Games¡¯ here refer to games
played on the PC and are distinct from mobile games. |
|
About INVIGORATE |
|
The INVIGORATE initiative was launched
by MDA in December 2006 with a mentorship programme for mobile
game developers. INVIGORATE supports the development of content
development for the games industry through a two-pronged approach;
funding and mentorship. |
|
More..... (Annex) |
|
Source:
www.mda.gov.sg News Release 15
Jun 2007 |
|
 |
|
Important
Notice |
|
Our FrontPage
Editions are a historical record of our Web site and reflect
the changing of the times, and also of our Web site through
time. We do not and will not update the links and stories on
these FrontPages even if they have become obsolete. |
|
FrontPage Edition: Sun 17 June 2007
All rights reserved
