In comparison to other film websites, Star Wars’ official website experienced
165,000 visitors in the UK, while other blockbuster releases, including Pokemon,
Jurassic Park III, Shrek and Lord of the Rings experienced significantly less
visitors than on the Harry Potter website. |
About NetValue
NetValue, a
global leader in Internet intelligence delivers
unprecedented insight into online user behaviour,
e-business, Internet trends and activity, by incorporating
its superior technology and pristine research methodology.
NetValue
provides online and offline insight to consumer behaviour
which help companies to improve their strategy and
maximise their revenues. NetValue is the only global
company to offer the complete picture of Internet usage
NetValue's
technology provides us with the unparalleled flexibility
and scalability to customise our offerings and tailor our
products to meet clients' specific business needs. It
delivers the greatest depth and breadth of protocol
measurement, capturing all Internet protocol activity
including: web, email, chat, audio, video, games, instant
messaging etc.
Founded
in France in 1998, NetValue has operations in the UK,
France, Germany, Sweden, Spain, Italy, Denmark, Norway,
US, Mexico, Hong Kong, Singapore, Korea and Taiwan.
NetValue clients include AOL, Freeserve, BBC, Tesco,
NatWest, Mastercard, Procter & Gamble, Deutsche Bank
and Morgan Stanley Dean Witter.
NetValue
can be reached at: http://www.netvalue.com
London
19 Nov 2001
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